VO’CLOCK PRIVÉ: AN IMMERSIVE JOURNEY INTO CONTEMPORARY WATCHMAKING

• From 6th to 8th September, in the foyer at Vicenza Expo Centre, Italian Exhibition Group’s free event open to the public  
• A complete experience for watch lovers in three exhibition areas: Manifatture (Manufacture, high-end watches), Maestri (Masters, artisan creators) and Avanguardie  (Avantgarde, emerging brands)  
• A full programme of events, including advanced training sessions, technical talks in the  Dialoghi (Dialogues) area and interactive demonstrations in the Esperienze (Experiences) area 

Vicenza (Italy), 11 July 2024 – Losing oneself among the watches, seeing mechanisms and complications up  close, personally touching the most sophisticated timepieces, meeting experts in the field and being totally  immersed in the world of contemporary watchmaking: all this is possible at VO’Clock Privé, the free event, open to the public, to be staged from Friday 6th to Sunday 8th September (10 am – 6.30 pm) in the foyer on  the first floor of Vicenza Expo Centre with the magazine ICON as a media partner. Organised by Italian  Exhibition Group in conjunction with Vicenzaoro September (6th – 10th September), the event offers collectors  and enthusiasts an immersive experience under the banner of watchmaking culture, amid high-end  timepieces, emerging brands and independent creators, as well as training sessions, presentations and  practical demonstrations with experts and master watchmakers.  

THE DIFFERENT FACES OF WATCHMAKING 

VO’Clock Privé is a unique format in Italy that brings together every type of contemporary watch to offer  visitors a complete experience. Starting with the Manifatture area (Manufacture), where fine pieces from the  most renowned brands such as Zenith, Speake Marin, Franck Muller, Frederique Constant and Wyler Vetta can be admired. These will be flanked by unique creations by the Maestri (Masters), independent  watchmakers from the Académie Horlogère des Créateurs Indépendants (AHCI) in Geneva, with names such  as Vincent Calabrese, Seryn Watches, Lederer Timepieces, Meccaniche Orologi Milano, Matthias Naeschke,  Khemea hcl Taine, Marc & Darnò and Miśnik. Completing the offer will be the Avanguardie (Avantgarde) area dedicated to emerging brands that are revolutionising the sector, such as Furlan Marri and Inceptum,  both attending VO’Clock Privè for the first time. There will also be numerous new entries, including the  participation of Leica, the renowned German manufacturer of photographic systems and optics, which will  be introducing a new collection of watches aimed at the public of enthusiasts attending the event. 

BETWEEN HIGHER EDUCATION AND INTERACTIVE EXPERIENCES 

In addition to the exhibition areas, VO’Clock Privé will also be offering a full programme of content to further visitors’ knowledge of the watch world. In the exclusive lounge in the Dialoghi area (Dialogues, Hall 7.1),  attendees will be able to take part in a series of technical talks and conversations with experts with the  support of the Watchouse forum, and the sector magazines and media partners L’Orologio, Watch Insanity 

and Revolution Italia. A series of advanced training meetings, with participation subject to reservation, will  be held by Ugo Pancani, lecturer at FHH – Fondation de la Haute Horlogerie. And those who really want to  “get inside a watch” will be able to closely observe movements and components with microscopes and high definition screens directly from the workbench in the Esperienze area (Experiences). This area, created with  the support of Bergeon, global leader in instruments for watchmakers, will be staging demonstrations and  presentations with master craftsmen and experts. 

Between craftsmanship, an open eye on the future, history, culture and incredible mechanisms unveiled by  the manufacturers, VO’Clock Privé provides the perfect opportunity for keeping up to date with the latest  industry news and sharing this passion with the entire watchlover community. Admission is free on prior registration.